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		<lastmod>2026-02-27</lastmod>
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			<image:title>WiselyNote</image:title>
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			<image:title>Patentcheckers</image:title>
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			<image:title>One Curiosity; Quora’s &#039;Curiosity&#039; out-of-home campaign reignites everyday learning by using intriguing questions and partially hidden text, prompting passersby to scan QR codes to reveal the answers.</image:title>
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			<image:title>Color &amp; Time</image:title>
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			<image:loc>https://kevinleedonghyeok.carrd.co/assets/images/gallery01/d95bd9fa.jpg</image:loc>
			<image:title>Gemini Tutor; A Future Lions 2025 submission</image:title>
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			<image:loc>https://kevinleedonghyeok.carrd.co/assets/images/gallery01/036fa14d.jpg</image:loc>
			<image:title>Always with Uber; a campaign utilizes a unified diagonal design system to visually reinforce that the service is your reliable partner for any journey or situation.</image:title>
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			<image:loc>https://kevinleedonghyeok.carrd.co/assets/images/gallery01/09caebbc.jpg</image:loc>
			<image:title>Less Efforts, Go Faster; Uber&#039;s &#039;Less Efforts, Go Faster&#039; campaign cleverly uses geometric shapes to visualize how ridesharing provides the shortest, most direct route compared to walking or public transit.</image:title>
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			<image:title>Pho Bulous; Restaurant Rebranding. Led the rebrand of a local seafood restaurant into Pho Bulous—defining visual identity, redesigning menus and signage, refining CX, and producing menu/social photography for consistent execution across touchpoints.

4.6/5</image:title>
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			<image:loc>https://kevinleedonghyeok.carrd.co/assets/images/gallery01/5ced4d5b.jpg</image:loc>
			<image:title>LA28 Inclusive Restroom Wayfinding Concept; An inclusive restroom wayfinding concept for the LA28 Olympics that integrates Olympic and Paralympic athletes into a single system to visually reinforce equality.</image:title>
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			<image:loc>https://kevinleedonghyeok.carrd.co/assets/images/gallery01/fa69567a.jpg</image:loc>
			<image:title>Spotify Dance; A Future Lions 2024 submission</image:title>
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			<image:loc>https://kevinleedonghyeok.carrd.co/assets/images/gallery01/fd3435a9.jpg</image:loc>
			<image:title>Safety First; 3M&#039;s &#039;Safety First&#039; campaign reimagines the iconic 1930s &#039;Lunch atop a Skyscraper&#039; photo by adding vibrant modern safety gear to the black-and-white image, highlighting the critical evolution of workplace safety.</image:title>
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